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Big Tech’s Attempt to ‘Cancel’ Trump Appears to Be Backfiring

Former President Donald Trump may have lost his ability to set the internet on fire with a tweet, but he’s never been more popular with real-life Americans, according to new data.


It may be too early for Trump haters to celebrate his “cancelation.”


In a report Monday, Axios data reporter Neal Rothschild highlighted data provided by SocialFlow that shows clicks to Trump-themed content on social media “hitting new lows.”

SocialFlow’s publishing partners, which include leading media companies, saw clicks to Trump content fall by 50% between March and September, Rothschild reported.

Rothschild suggested the falloff in online interest has left Trump “attention-starved” and helps explains why he recently asked a federal judge to force Twitter to reinstate his account.

  • Twitter, Facebook and other social media platforms have banned Trump from their platforms for his role in the Jan. 6 Capitol riot.


Meanwhile, a Des Moines Register/Mediacom Iowa Poll released Monday found Trump is more popular in the state than he ever was as president, with 53% of Hawkeyes holding a favorable view of him.

Other recent polling has indicated the trend is national.

Among Republicans, support for a third Trump presidential bid in 2024 has been overwhelming.


While Trump and his supporters have railed against Big Tech’s censorship of him, some commentators have long suggested the ban is a godsend for the former president.

  • In a July Washington Post column headlined “Trump’s social media exile is the best thing that ever happened to him,” Marc Thiessen argued that Trump had “exhausted” many Americans with his omnipresence in the media.
  • “If absence makes the heart grow fonder, then this is good for Trump,” he said.

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